Brand identity design
Elevate your brand's presence through cohesive visuals that resonate with your target audience.
Key features
Tailored around you, our brand identity design service combines strategic insights and customized design solutions to elevate your brand.
Personalized design
Crafted to align with your brand's unique personality, values, and target audience, ensuring a distinctive visual identity.
Informed approach
Informed by extensive research, we create effective brand identities by understanding your industry, competitors, and market trends.
Close collaboration
We collaborate closely with you, honouring your input to create a brand identity that truly represents your business.
More than a logo
We create a cohesive visual identity, including colour palette, typography, and graphic elements, for consistent brand representation.
What you’ll get
Our brand identity package includes everything you’ll need to start implementing your new look.
- Logo
All of the files and variations included in our logo package.
- Multiple file formats
png, jpeg, pdf, svg, eps and ai files.
- Brand guidelines
Includes logo usage, colour palette, typography and graphic elements usage and photography/illustration style.
- Typography
We’ll select appropriate font/fonts and explain how to use them.
- Colour palette
A curated colour palette for you brand including their specific rgb, cmyk and hex values.
- Iconography and graphic elements
This includes any icons, shapes, illustrations or patterns.
- Optional extras
Add social media templates, signage, business card and letter head designs.
What’s the process?
Discover our step-by-step process for crafting a memorable and cohesive brand identity that resonates with your audience.
1
Discovery
Through in-depth discussions and questionnaires we’ll get to know your business. We’ll listen to your ideas, preferences, and expectations, ensuring we have a clear understanding of your brand. Additional research into industry trends and the competitive market will help us create a logo that stands out and resonates with your target market.
2
Ideation
We’ll begin by putting together a couple of mood boards for you to choose from so we can narrow down a creative direction. Once a direction has been chosen we’ll explore different logo designs, typography, colour schemes and other graphical elements, with the goal being to create a visually captivating, impactful and cohesive visual identity that reflects your brand's personality.
3
Present
Now the fun part! We’ll present to you our design ideas showcasing the thought process behind our decisions. Together we’ll discuss what we think works and if any changes need to be made. Your feedback during this phase is crucial in shaping the final visual identity, ensuring it authentically captures your brand's essence.
4
Iterate
During this phase, we will collaborate closely with you to refine and perfect the design concept. Your feedback guides our meticulous fine-tuning process, ensuring the design aligns perfectly with your vision. Enjoy the benefit of 3 rounds of revisions, guaranteeing a brand identity you'll love!
5
Deliver
All design assets will be neatly packaged up in a number of file formats that will serve you across multiple mediums. We’ll create a brand style guide that will provide clear and comprehensive guidelines on how to consistently represent and present your brand across various platforms and communication channels.
